MS Applied Business Analytics

Home / MS Applied Business Analytics

Written By - Sean J.

Last Updated: October 16, 2025

Check Mark Review & Contribution By Alan Summers

Master the art of data-driven decision-making with an MS Applied Business Analytics. Transform raw data into strategic insights, driving innovation and success in today’s competitive business landscape.

In today’s data-driven world, mastering business analytics is essential for staying competitive and making informed decisions. The Master of Science in Applied Business Analytics is designed to equip professionals with the skills to harness data for strategic decision-making. This program blends foundational business knowledge with advanced analytical techniques, enabling students to analyze complex data sets, uncover trends, and make data-driven decisions. Through a combination of coursework in statistics, data mining, predictive modeling, and data visualization, graduates will be prepared to tackle real-world business challenges. The curriculum emphasizes practical applications, using industry-standard tools and software, and often includes hands-on projects or internships. Ideal for individuals looking to enhance their analytical skills and advance their careers, this degree opens opportunities in various sectors such as finance, marketing, healthcare, and technology.

Featured Online Programs

Visit Website

Get More Info

About Our Partners

FindBestDegrees.com is an advertising-supported site. Featured or trusted partner programs and all school search, finder, or match results are for schools that compensate us. This compensation does not influence our school rankings, resource guides, or other editorially-independent information published on this site.

Southern New Hampshire University

PROGRAM: MBA with concentration in Engineering Management

Southern New Hampshire University is a private, nonprofit, accredited institution with more than 3,000 on campus students, over 170,000 online students, making it one of the fastest growing universities in the nation. Founded in 1932, we’ve been relentlessly reinventing higher education ever since and have gained national recognition for our dedication to helping students transform their lives and the lives of those around them.

We’re proud to provide affordable, accessible education that students can pursue on our 300-acre campus in Manchester, NH, or via our innovative online platform.

SNHU has earned the GetEducated.com Best Buy and Best of Business – Best Online Degree awards and is consistently ranked as a top Military Friendly® School by G.I Jobs®.

Get More Info

About Our Partners

FindBestDegrees.com is an advertising-supported site. Featured or trusted partner programs and all school search, finder, or match results are for schools that compensate us. This compensation does not influence our school rankings, resource guides, or other editorially-independent information published on this site.

National University

PROGRAM: Find Best Degree

National University, headquartered in San Diego, California, was founded in 1971 to provide educational opportunities for adult learners and working professionals. It offers over 190 degree programs, including bachelor’s, master’s, and doctoral degrees, with flexible online and on-campus courses. Serving around 40,000 students and over 240,000 alumni, the university is recognized for its support of U.S. military members. Accredited by the WASC Senior College and University Commission (WSCUC), National University is committed to accessible and transformative higher education.

Find the Best MS Applied Business Analytics Programs

Looking out for a good MS in Applied Business Analytics program can be daunting as it requires comprehensive research on the quality of the faculty, student-teacher ratio, program duration, and format (online or hybrid). Affordability and career support services also play crucial roles. Finding the right program ensures a valuable education and successful career advancement. The teams at FBD have researched the best MS Applied Business Analytics using a proprietary methodology and compiled the following list.

Universities and programs are ranked by various factors, such as affordability, curriculum and coursework, reputation and availability, program length, statistics, the potential of employment, and return on investment for the students. For a more in-depth analysis, please read about our rankings methodology page.

What to Expect from an MS Applied Business Analytics Program

An MS in Applied Business Analytics program provides a rigorous curriculum that blends business acumen with advanced analytical skills. Students can expect to delve into data mining, predictive modeling, and visualization. Typically, the program requires around 36-40 credits and can be completed in 1 to 2 years, depending on full-time or part-time enrollment. Courses often incorporate hands-on projects, case studies, and industry-standard tools and software. Additionally, many programs offer opportunities for internships or capstone projects, providing practical experience. Graduates will be well-equipped to make data-driven decisions and address complex business challenges.

Curriculum and Coursework

The curriculum and coursework in an MS in Applied Business Analytics are designed to provide a comprehensive understanding of business principles and analytical techniques. Students engage in theoretical and practical learning, often involving real-world projects and case studies. The program typically includes a balance of core courses and electives, allowing for specialization in areas of interest. Emphasis is placed on developing skills in data analysis, critical thinking, and strategic decision-making.

Business Analytics Foundations
This course provides essential knowledge and skills for applying business analytics to managerial decision-making. Students learn to use descriptive, predictive, and prescriptive analytics to convert data into actionable insights, drive precise and profitable decisions, and utilize interlinked data inputs, analytics models, and decision-support tools within a proprietary business analytics framework.

Operations Management: Business Process Fundamentals
This course equips students with analytical tools to improve manufacturing, service, and business processes. Topics include operational cost reduction, customer responsiveness, system design, capacity analysis, waiting line optimization, and process quality analysis. Quantitative methods cover stochastic simulation, statistical analysis, system reliability, and process control, emphasizing the Deming management philosophy.

Financial Concepts
This course introduces accounting and financial analysis principles, including measurement and disclosure issues, financial statement analysis, and the time value of money. The course covers cash flow projection, capital budgeting, project evaluation, bond and equity valuation, cost of capital, and capital structure, providing a comprehensive foundation for financial decision-making.

Data Mining and Predictive Analytics
This course focuses on developing models for big data to inform strategic business decisions. Students gain advanced analytics and quantitative skills through applied research using tools like classification trees, regression, and logistic regression. The course includes model performance evaluation and implementation strategies, with hands-on experience using analytical software.

Learning Outcomes and Skills Gained

Graduating from an MS in Applied Business Analytics program equips students with the ability to harness and interpret data for strategic decision-making effectively. They will have developed a strong foundation in applying analytical techniques to solve complex business problems. The program ensures proficiency using advanced tools and methodologies to drive data-driven insights and improvements. Graduates are prepared to tackle real-world business challenges, contributing significantly to organizational success and innovation. Students gain the following skills upon completing the program:

Expertise in analyzing and interpreting complex data to uncover trends and insights that drive business decisions.
Skill in using industry-standard tools such as SQL, R, Python, and Tableau for data analysis and visualization.
Ability to develop and apply predictive models to anticipate future business conditions and enhance strategic planning.
Competence in making informed decisions based on thorough data analysis, improving organizational efficiency and effectiveness.
In-depth knowledge of business operations and management principles, integrating analytics into various business functions.
Skill in presenting complex data findings clearly and persuasively to stakeholders with varying levels of technical expertise.
Awareness of ethical issues related to data use, ensuring responsible and compliant handling of sensitive information.
Ability to lead and manage analytics projects, coordinating tasks and resources to achieve project goals effectively.
Capability to identify and address business challenges through innovative data-driven solutions.
Experience working collaboratively within multidisciplinary teams, leveraging collective skills and knowledge to achieve analytical objectives.

Areas of Specialization for MS Applied Business Analytics Program

Specialization in an MS in Applied Business Analytics program allows students to concentrate on a specific area of interest, enabling them to customize their coursework and projects accordingly. This focused approach helps students develop in-depth expertise and targeted skills relevant to their career goals. By aligning their studies with their professional aspirations, students enhance their ability to address industry-specific challenges and increase their competitiveness in the job market. Here are some specializations that students of an MS Applied Business Analytics can pursue:

Area of Specialization	Description	Career Options
Data Analytics ^[1]	This Specialization involves using statistical and computational techniques to analyze large datasets. This Specialization trains students to extract valuable insights, identify trends, and make data-driven decisions. Graduates develop data manipulation, visualization, and predictive modeling skills, enabling them to solve complex business problems and drive strategic initiatives.	Data Analyst Business Intelligence Analyst Data Scientist Analytics Consultant
Healthcare Analytics	This specialization focuses on using data to improve healthcare outcomes and operational efficiency. This specialization trains students to analyze patient data, optimize healthcare delivery, and support decision-making processes. Graduates learn to apply statistical methods and data visualization techniques to enhance patient care, streamline operations, and inform policy decisions.	Healthcare Data Analyst Health Information Manager Clinical Data Analyst Healthcare Consultant
Big Data Analytics ^[2]	This specialization emphasizes the skills needed to manage and analyze vast data. This specialization trains students to handle complex datasets, apply advanced statistical methods, and use data processing tools to uncover insights. Graduates are equipped to drive strategic decisions, solve large-scale business problems, and leverage big data for competitive advantage.	Big Data Engineer Data Architect Big Data Analyst Machine Learning Engineer
Financial Analytics	This specialization focuses on using data to make informed financial decisions and strategies. This specialization equips students with skills in analyzing financial data, forecasting trends, and assessing risks. Graduates learn to apply quantitative and financial modeling techniques to optimize investment decisions, manage portfolios, and enhance financial performance.	Financial Analyst Risk Analyst Investment Analyst Quantitative Analyst
Operations Analytics ^[3]	This specialization focuses on optimizing business processes and operations through data analysis. This specialization teaches students to use analytical tools to streamline supply chains, improve operational efficiency, and manage resources effectively. Graduates are skilled in identifying inefficiencies, forecasting demand, and making data-driven decisions to enhance performance and productivity.	Operations Analyst Supply Chain Analyst Business Operations Manager Logistics Analyst

Full-Time and Part-Time Programs

Full-time and part-time MS in Applied Business Analytics programs offer flexible options for students. Full-time programs typically take 1-2 years to complete, immersing students in coursework and projects. Part-time programs for working professionals usually extend over 2-4 years. Accelerated formats are available for both, allowing completion in about 12-20 months. Each format caters to different schedules and career goals, providing opportunities for comprehensive learning and practical application. Here’s a summary of completion timelines for the online MS Applied Business Analytics:

Full-Time Programs: Typically completed in 1-2 years.
Part-Time Programs: Usually take 2-4 years to complete.
Accelerated Programs: Can be completed in 12-20 months.

Accelerated MS Applied Business Analytics

Accelerated MS in Applied Business Analytics programs condense coursework into a shorter timeframe. These programs are designed for motivated students who seek to fast-track their education and enter the workforce quickly. By offering a more intensive schedule, accelerated programs help students gain advanced skills rapidly, allowing them to apply their knowledge sooner and advance their careers. This format suits those who can commit to a rigorous pace and seek swift career progression. Here is an example of a university that offers an accelerated MS in Applied Business Analytics program.

Boston University Metropolitan College^[1]

Requirements for Getting into an MS Applied Business Analytics

Admission to an MS in Applied Business Analytics program is highly selective, focusing on the applicant’s overall fit and potential. The process involves evaluating the candidate’s background, skills, and alignment with the program’s goals. Prospective students should highlight their experiences and aspirations to reflect their readiness and enthusiasm for the program. Demonstrating a clear understanding of how the degree will contribute to their career growth is crucial in making a compelling case. Here is a list of some of the common admission requirements for an online MS Applied Business Analytics Program:

Bachelor’s Degree: An undergraduate degree from an accredited institution.
GPA: Minimum GPA requirements, often around 3.0 or higher.
Test Scores: GRE or GMAT scores, if required by the program.
Work Experience: Relevant professional experience, though some programs may waive this.
Statement of Purpose: A written essay outlining career goals and reasons for pursuing the degree.
Letters of Recommendation: Typically, 2-3 letters from academic or professional references.
Resume/Curriculum Vitae: An updated resume detailing relevant experience and skills.

No GRE MS Applied Business Analytics

The GRE (Graduate Record Examination) is a standardized graduate school admissions test assessing verbal reasoning, quantitative reasoning, and analytical writing skills. Many programs now waive the GRE requirement to broaden their applicant pool and focus on holistic evaluations. Boston University Metropolitan College^[2] offers an MS in Applied Business Analytics with no GRE requirement.

How to Ensure an MS Applied Business Analytics Is Accredited

Accreditation is a quality assurance process where programs are evaluated by recognized accrediting bodies to ensure they meet high educational standards. Accreditation guarantees that the program delivers relevant, rigorous, and up-to-date content for students. It enhances the degree’s credibility, ensuring employers and other educational institutions respect it. Additionally, accredited programs often provide access to federal financial aid, making education more affordable and accessible. AACSB International (The Association to Advance Collegiate Schools of Business)^[3] is one such body that awards recognition to MS in Business Analytics Online Programs. There are a few national accreditation associations along with six regional associations, which are:

Where to Find Free Online Courses for MS Applied Business Analytics Students

Many institutions and websites offer free online courses, allowing students to gather knowledge and develop new skills. These courses cover various subjects and are accessible to anyone with an internet connection. While they offer valuable learning experiences, it’s important to note that these courses are not accredited. Here are a few free online courses that students can explore:

Course	Description	Provided by
Introduction to Data Analytics with Python^[4]	This course covers the basics of data analytics and fundamental Python programming. It explores opportunities in data analytics, such as determining credit risks and developing new medicines. By the end of the course, a strong understanding of the major types of data analytics is achieved, providing a solid foundation for further study.	Alison
Advanced Business Analytics Specialization^[5]	This course combines insights from academic professionals and experienced practitioners to impart real-world data analytics skills for business growth, profit increase, and shareholder value creation. Learners gain practical skills in data extraction, manipulation with SQL, statistical analysis, and effective result interpretation. This specialization provides a competitive edge in solving complex business problems.	Coursera
Become a Stronger and More Productive Business Analyst^[6]	This course offers techniques and practice drills to develop essential skills quickly, aiming to make participants above-average business analysts. Focusing on the most productive skills, this course enables practical application within days. It is designed to provide immediate, actionable skills for enhanced business analysis performance.	Udemy

Ways to Pay for an MS Applied Business Analytics

With tuition costs increasing year on year and student debt rising, students should look out for affordable programs and funding opportunities and programs that offer flexible payment plans to manage tuition costs more effectively. Some universities provide discounts for paying tuition in full or early. Students should research institutions that offer fellowships or assistantships that can cover tuition costs while providing valuable experience. Additionally, online and in-state programs often have lower tuition rates, making them cost-effective options. Here are a few ways students can fund their program:

Scholarships

Scholarships provide financial aid to students based on academic achievement, financial need, or other criteria. They help reduce educational costs, allowing recipients to focus on their studies. Scholarships can be merit-based, need-based, or awarded for specific talents, community service, or demographic factors, making education more accessible to diverse populations.

Grants

Grants are financial aid awards not requiring repayment, designed to support students’ educational expenses. They are typically need-based, based on financial need rather than academic merit. Grants can come from federal, state, or institutional sources and may be offered by private organizations. They help reduce the financial burden of tuition, books, and other educational costs.

Graduate Assistantships

Graduate assistantships provide students with financial support in exchange for work related to their field. Typically offered by universities, they include roles such as teaching assistant, research assistant, or administrative assistant. Assistantships often include a stipend and may also cover tuition and fees, offering valuable experience while helping with educational expenses.

FAFSA

FAFSA (Free Application for Federal Student Aid) is a form used to determine a student’s eligibility for federal financial aid, including grants, work-study, and loans. By submitting the FAFSA, students and their families provide financial information that helps colleges assess their needs and offer appropriate aid packages to help cover educational costs.

Scholarships for MS Applied Business Analytics Students

Scholarships for MS Applied Business Analytics students reduce tuition costs and financial stress, allowing recipients to concentrate on their studies and research. This support can enhance learning opportunities and reduce the need for part-time work, leading to a more focused educational experience and improved career prospects. Here is an example of a scholarship for students pursuing an MS in Applied Business Analytics:

Scholarship	Description	Award/Amount	Application Deadline
The Data Science Scholarship by DataCamp^[7]	The Data Science Scholarship by DataCamp, in partnership with Ingressive For Good, provides free data science education to young Africans. This initiative aims to enhance career prospects and drive economic growth by offering comprehensive learning resources and career services. It has impacted over 18,000 individuals, fostering significant development in the region.	Varies	Varies

Career Opportunities and Salaries After Graduating

Graduates with an MS in Applied Business Analytics can expect a range of lucrative career opportunities. The field’s demand is growing, driven by the need for data-driven decision-making across industries. Typically, these roles offer competitive salaries, reflecting the advanced skill set and expertise acquired through the program. With a focus on analytics and data management, graduates are well-positioned for positions that leverage their ability to interpret complex data and drive strategic business decisions. Here are a few occupations with their job descriptions, median pay, and job outlook for students graduating with an MS in Applied Business Analytics:

Occupation	Skills Required	Median Annual Salary	Job Growth (up to 2032)	Job Description
Financial Analysts^[8]	Communication, interpersonal, team-handling, and problem-solving skills.	$99,890	8% (faster than average)	Financial analysts guide investment decisions by evaluating financial data, assessing stocks and bonds, and studying economic trends. They prepare reports, recommend investments, and analyze company performance. Their work includes evaluating financial statements and meeting with company officials to provide insights. Analysts may specialize in buy-side or sell-side roles, focusing on specific markets or industries.
Financial Planning Analyst^[9]	Communication, interpersonal, and problem-solving skills.	$66,640	No Data Available	A Financial Planning Analyst supports financial projects by assisting with forecasting, reconciliation, and trend analysis. They prepare documentation, analyze manufacturing and sales data, and support financial planning. This role requires a bachelor’s degree and involves working on projects with limited complexity under close supervision.
Senior Business Analyst ^[10]	Communication skills, interpersonal, and problem-solving skills.	$91,790	No Data Available	A Senior Business Analyst collaborates with various teams to ensure accurate and timely content. They develop proposals, bids, and documents describing organizational products and services. This role requires a bachelor’s degree and in-depth knowledge of the organization’s offerings, handling complex or high-value client inquiries.
Data Analyst^[11]	Communication, interpersonal, organizational, problem-solving, and team-handling skills.	$107,829	No Data Available	A Data Analyst uses experience and data collection to make informed decisions and understand client needs and expectations. They support network operations and assessment administration, collaborating with team members to fulfill organizational goals and ensure effective implementation of the FLACS mission.

Certifications and Licensing for MS Applied Business Analytics

The MS in Applied Business Analytics degree is sufficient for many roles in the field; however, additional certifications can enhance career opportunities and demonstrate specialized skills. Certifications are not mandatory but can provide a competitive edge and validate expertise in specific areas. They can also improve job prospects and potentially lead to higher salaries, making them a valuable complement to the degree. Here are a few certifications that graduates of an MS in Applied Business Analytics can pursue:

Certified Business Analysis Professional (CBAP®)^[12]
The Certified Business Analysis Professional™ (CBAP®) designation is a prestigious certification for professionals with extensive business analysis experience. Recipients are recognized as senior members of the BA community, demonstrating advanced expertise and leadership in business analysis practices.

Professional in Business Analysis ^[13]
The PMI Professional in Business Analysis (PMI-PBA) certification is designed for professionals who manage and lead business analysis activities. It validates expertise in defining requirements, shaping project outcomes, and managing stakeholder expectations, enhancing skills in business analysis and project management for career advancement.

Additional Resources for MS Applied Business Analytics

In this expanding knowledge world, students must keep in touch with professionals and peers. Joining relevant associations and memberships can provide valuable networking opportunities and access to industry insights. Additional resources such as online forums, webinars, and professional conferences offer updates on trends and best practices. These platforms can enhance learning, offer career guidance, and inform students about the latest advancements in applied business analytics. Here are a few resources that MS Applied Business Analytics online students can explore:

Title/Resource	Description
Modern Analyst	Modern Analyst is a comprehensive resource for business analysts and IT professionals, offering articles, webinars, and forums on business analysis, systems analysis, and data analysis. It provides industry news, best practices, and career advice, making it a valuable platform for staying informed and advancing professional skills in analytics.
BA Times	BA Times is an online resource dedicated to business analysis professionals. It features articles, webinars, and tutorials on best practices, industry trends, and career development. The platform is a hub for knowledge sharing and professional growth, helping business analysts stay updated and enhance their skills.
Towards Data Science	Towards Data Science is a popular online publication that shares concepts, ideas, and tutorials on data science and analytics. It covers various topics, including machine learning, data visualization, and AI. The platform is a valuable resource for professionals and students seeking to stay informed and enhance their skills in data science.
IIBA	The International Institute of Business Analysis™ (IIBA®) is a global professional association that has shaped business analysis for over 20 years. With 30,000 members, 120 chapters, and internationally recognized certification programs, IIBA supports the profession through networking, community engagement, and providing foundational standards and resources.
Domo	Domo is a cloud-based business intelligence platform that provides real-time data visualization and analytics. It allows organizations to integrate data from multiple sources, creating interactive dashboards and reports. Domo helps businesses make data-driven decisions by offering powerful tools for data analysis, collaboration, and team performance tracking.

FAQs About MS Applied Business Analytics Programs

Collapse All

Expand All

What is MS Applied Business Analytics?

MS Applied Business Analytics is a graduate program that uses data analysis, statistical methods, and computational tools to solve business problems. It equips students with skills in data management, predictive modeling, and decision-making to drive strategic business decisions and improve organizational performance.